Dylan Golcher

Data Analyst
I am a data analyst with an educational background in UX/User Research and Marketing Communications. I have previous experience in customer facing and specialized administrative roles. Presently and in these past roles, I have used various tools and methods to accomplish task-oriented goals using data, stemming from inventory management and scheduling to summarizing large datasets and deriving variables for statistical analysis. As a detail-oriented problem solver by heart with a knack for effective communication and propensity towards inquisitive thinking, I strive to investigate and uncover the profound stories data has to tell.
Note: this project, while conducted for a real library website, was done primarily for educational purposes.
Overview
The Upper Sandusky Community Library in Upper Sandusky, Ohio stated that their website needed to be redesigned with regard to content organization and easier access to information. After examining the website, it was concluded that the following key areas needed to be addressed in order to produce a cleaner, more organized interface:
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Labeling: facilitate discoverability of categories and links within the website by making them unambiguous and understood
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Navigation: orientation and direction within the website must be well understood so users can go where they need to without becoming lost or otherwise confused
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Search: the internal search system, whether browsing or universally searching, must be displayed or organized in such a way that users can access it quickly, simply, and directly
Process
First, a timeline was established to ensure work was completed as efficiently as possible:
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Then, research was conducted to determine the needs and goals of typical library website users. Personas were developed to reflect these users:​
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Next, ​the results were compiled and the users' tasks were prioritized:

Finally, a sitemap was developed as well as a wireframe to provide the framework for the final design:


